Valentines, bouquets, love and conversation hearts – this seasonal felt decor project combines embroidery hoop crafting with 3D felt creations and these additional craft concepts:

  • Stamping on felt (…or not… a preview of the craft stamp-free is below)
  • Two-tone embroidery hoop color

Click here for the pattern on Etsy.  I will show my assembly process in photos below, followed by Cricut Design Space computer instructions.  I recommend that you read and look through these instructions before proceeding with assembly – the pictures are worth a thousand words…

 6″ or 4″ embroidery hoop (6″ shown in image above – Etsy download includes patterns for both sizes)
 Paint (for embroidery hoop – optional)

Thread, size 10 beading needle, size 7 embroidery needle

Sewing pins and scissors
Poly-fil or cotton balls
Cricut® Maker, rotary blade & fabric grip mat
 Cut felt pieces from 4inch-conversation-heart-two-tone.svg or 6inch-conversation-heart-two-tone.svg


First things first, I painted the outer embroidery hoop.  I chose white for my 6″ design (shown).  

While the hoop dried, I used Plaid’s Fabric Creations Soft Fabric Ink, a sponge cube, and 1/2″ tall clear alphabet stamps to add lettering to my conversation hearts.  On the 6″ hoop, I spelled “LUV YOU.”  On the 4″ hoop, I stamped my son’s and daughter’s initials. 

You can arrange the heart cut outs however you like and stamp whatever you wish.  The clear stamps and clear stamping block I found allowed me to see exactly where I was placing my letters, and I was really pleased with how well the soft fabric ink worked on my felt.  I was able to find my clear alphabet stamps at Hobby Lobby, but I have seen more and different fonts at other craft stores.

Of course, you could also completely skip the felt stamping.  Hearts and flowers are cute enough on their own!  I’ve still got that image coming… keep scrolling…

Once the hoop was fully dried, I moved on to the next step – pinning my half circle cut-out to the full circle.  I took care not to put the pins close to the outer edges where they could touch the hoop in the following steps. 
I flipped the felt upside-down and placed the inner hoop onto the circle, eyeballing the placement to make sure there was an equal amount of felt on all sides.
Then I flipped the felt back over and carefully placed the outer hoop on top, taking care not to beat up the felt or stretch the half circle in an awkward or curved direction.  
After securing the hoop, I arranged and pinned the hearts to the felt.  
Then it was time for one of my favorite parts, sewing the hearts onto the felt  with embroidery floss and stuffing them with poly-fil.  You only need a small amount to get the desired 3D effect.
After the hearts were sewn on, it was time for my other favorite step – adding flowers.  My SVG patterns include several flower shapes:


  • Poppies (shown in orange, above)
  • Forget-me-nots (shown in blue, two photos down)
  • Rose buds (assembly below)
  • Some default flower shape that’s not based on anything but looks legit (shown in purple, above)
  • Leaf assortment
After sewing the leaves and flowers onto the hoop using thread and beads, I took some time to add bead details around the doily-esque heart borders.  
When I was completely finished sewing details onto my hoop, I trimmed the excess felt from the back edges of the hoop.  I like to save this step for the end.  This way I can tug on the felt from the back of the hoop if the surface seems too loose while I’m working.    

Voila!  Finished products above and below.  Keep scrolling if you want to see what it looks like with no stamps. 

Cricut Design Space Instructions


  • Open Cricut Design Space.
  • Click on New Project.
  • Click the Upload button, then click Upload Image.
  • Drag and drop to upload 4inch-conversation-heart-two-tone.svg, or 6inch-conversation-heart-two-tone.svg OR click Browse and navigate to the file, then click Open. Click Save. 
  • Click the image, then click Insert Images.
  • The image will appear on the Canvas.  These files have a lot of information and may take a moment to load (4″ hoop SVG shown). 
  • Right-click on the image.  In the drop down menu, click Ungroup.  This turns every shape into its own layer, and may take a moment.  
  • From here, you can delete or duplicate any shape on the canvas, depending on which cut-outs you need for your design. 
    As an example, you may want to use the twin heart doily (shown in the 4″ demo), or you may not want an orange heart, etc.  Also, you may want more or less of certain flowers.
  • Using the Layers panel on the right side of the screen, OR by clicking and dragging across the canvas, select all the layers that match in color, then click Weld on the bottom right of the screen.  *You may skip this step if desired, however welding these groups will provide the most efficient use of your cutting materials.*
  • The Weld Results appear on the layers panel on the right side of the screen.  Once each separate color is welded together, click Make It.
    *In the example image above, I will have a blue and pink heart, all the flowers and leaves provided, and the twin-heart doily. *
  • The layers will automatically separate onto different mats based on color.  Click Continue.
  • Follow the on-screen instructions to select your material – FELT.
  • Click on Edit Tools on the far right side of the screen, then select the ROTARY BLADE and click Continue.
  • Insert the fabric grip mat with felt into your machine to cut out your Valentine Embroidery Hoops!

Aaaand as promised….

Behold, the power of Photoshop.  I told you it looks good even when there are no stamps.